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| (e)TEXT: ERROR...404 NOT FOUND! OR THE DISAPPEARANCE OF HISTORY | |||
| Andy Miah | (Pre)text
An inquiry into the difficulties of documenting and collating writing materials in an age of electronic publications could entail a complex technical debate about the development of bibliographical strategies. It would be possible to discuss the way in which the vast amount of written material will be managed in this new age of publishing. Indeed, such attempts at understanding how databases will cope with e-texts require a significant amount of organisation (Bearman, 1995; Webber, 1995; Dementi, 1999). For example, Harnard (1995) distinguishes between different kinds of texts that demand alternative strategies and considerations in order to understand how electronic publication might affect them. Drawing a distinction between trade and esoteric texts (the latter referring to those writings that are intended for a small, specialist audience), Harnard recognises that the use of electronic publications for each will vary and present different kinds of challenge for the documentalist. It is with the so-called esoteric publications that this article is primarily concerned. The interest here is to understand the significance of information-becoming-digital rather than being published in hard-copy. As Ruhleder notes: the culture of classical scholarship is undergoing such a change as more materials are becoming available in electronic form....These computer-based texts and search tools are changing the textual landscape of classicists' work. They alter the delicate linkages between past and present members of the professional community, and between scholar and text… (1995: 182)What are the consequences for inter-personal communication or understanding the other that derive from text becoming electronic? I suggest that the temporality of e-texts implies a techno-dystopian narrative regarding the way in which information is communicated, relayed, and found. My concern is that, if the technology stops working and the works of critical cyber-authors are lost, where will history be found? The constitutive
elements of this article are structured to outline various issues and concerns
related to the temporality of e-texts in the development of human knowledge
through text. '(Con)text' presents literature that speaks to the
problems with electronic text and gives a background of related issues.
In so doing, it reveals two critical elements that lead to the main concerns
of my thesis: the dystopian outlook on the prospects of electronic publishing;
and the nature of hypertext. '(Pro)text' responds to the previous literature,
arguing in favour of producing e-texts, describing what gives them an interpretative
edge over other methods of publishing. With this more optimistic view of
the way in which e-texts can provide greater opportunities for constructing
meaning through language, '(Sub)text' offers a further problematisation
of the new issues raised by the '(Pro)text' section. It is offered less
as a conclusion than as an introduction to a subsequent paper. Finally,
it is important to note that this text is not intended for individuals
seeking to learn about the possibilities of using electronic publishing.
It is written primarily for cyber-theorists-authors-readers-publishers,
collectively named within as e-texters.
(Con)text Hybrid text
means loss
Loss of orientation
Loss of quality
An alternative position is to consider that e-texts present no significant challenge for the structures of social control. Instead, they replicate elitist conglomerates and the division between those who ‘know’ which are the best publications and those who cannot find their way and are left cursing their search engines. From this perspective, the network age has the same connotations that social structures have always had (which has no bearing upon one’s access to the Internet). One is not free from social constraints on the web. Indeed, the restrictions and barriers are more problematic because they are less visible and in binary code. A good example of how this loss (or explosion) of quality can reduce the merit of intellectual publishing is provided by its impact upon plagiarism. With the overwhelming saturation of e-texts, it is far easier to be published (and to plagiarise) or for one to find an audience for whom one’s work is interesting. The explosion of sub-disciplines in writing makes it possible to fit one’s writing to the interests of an audience and bring to it ideas that are both new and old, innovative and mediocre. Plagiarism adopts a new guise in an era of saturated publishing, since it becomes far more difficult to detect and far easier to amalgamate different works into seemingly new (or sufficiently different) arguments. Increasingly, students at various levels are downloading their essays from the web, trying to fool the professors. This forces teachers to consider how best to assess key skills and understanding. It also encourages a questioning of the standards of review for publishing. Understanding:
reading language
World Wide
Webs
These matters are important because a great deal of cyber-theorising about hyperness tends to have neglected the earlier Internet years and their importance for defining what makes text hyper. Such cyber-theorising also tends not to consider how a graphical-browser problematises the notion of text. This is alarming precisely because the term hypertext was not formulated with the current and emerging technologies in mind. In the case of new software such as Macromedia’s Flash, the use of hypertext, as a defining characteristic of either the web or of text, becomes even more inadequate. Indeed, for such software the text is often more image than text, ungraspable and flat, layered with a virtual and invisible hyperness - and the same might be said of image-maps.5 Both image-maps and Flash are certainly hyper, but it is questionable whether they are text. Consequently, the sub-level of hyperness, which is really what is of interest when discussing hypertext, derives from the nature of the browser, rather than some new characteristic of text. This argument suggests that the concept of ‘text’ will become increasingly uninteresting or useless. Text fails to describe anything meaningful about how people engage with information. Moreover, the term hypertext seems to be far more an accident of electronic writing than reflective of any necessary or important characteristic. With regard to the dominant vehicle of electronic publishing – the web – hypertext is an additional component to e-texts. However, clear examples are beginning to emerge of the way in which hypertext can be used to alter the nature of a text. In particular, McAdams and Berger (2001) demonstrate (as opposed to argue) how it is possible to challenge linearity in manuscript production without any significant disruption to the author’s intention to convey meaning.6 Increasingly, when preparing a manuscript for electronic publication, an author will construct the paper alongside the web-structure, allowing interactivity between the medium and the content, something which has not been so relevant (or possible) in formal methods of academic writing. Consequently, despite seeming to be illogical, it can be conceded that hypertext is afforded its name because it appears to be more dynamic than the conventional printed text. (Importantly, then, hypertext is a comparative term.) Nevertheless, this concept of hypertext is still a rather narrow one on which to base a discussion concerning the significance of e-texts. While one might understand the historical antecedents that render it so, it is not clear why hypertext has been elevated to a special status above other kinds of (e)text. More specifically, it is not clear that the hyperness of e-texts is their most interesting facet. Instead, the fact of the text being electronic (which is included within the term hypertext) is what raises the more disturbing discourse of losses. The broader notion
of e-text allows for a much wider discussion of the way its digital medium
disrupts what is understood by the term text. Indeed, other examples
of e-text demonstrate how this is the case. In particular, within real-time
interactions, e-text disrupts spatial and temporal boundaries. Due to the
entire conversation being recorded while the participants type, the phenomenon
of mis-understanding or mis-hearing – that priceless facet of humanness
- is eliminated. There is no possibility for mis-hearing or forgetting
something. It is even possible to go backwards in a conversation while
it is still taking place, since the entire communication is recorded on
the screen as it is written. As such, text-based relationships introduce
a dimension of conversing that is not feasible to achieve in other contexts.
Understanding the construction and relevance of hypertexts is thus critical
to realising why it is that e-texts are alarming for e-texters (see (Sub)text).
(Pro)text Despite the claim that the problem with e-texts has to do with a variety of losses, which are strengthened by the responses to literature in (con)text, there are a number of positive aspects to e-texts. Importantly, there is also a middle ground between out-right pessimism and naive futurology. Substantial attention has been afforded to the issue of whether e-texts are better for the finances of academic institutions, through their removal of publishing and subscription burdens. Perhaps one of the best examples of the emerging electronic ‘review machine’ is found through the Bench>Press manuscript processing system, which makes it possible for authors, reviewers, editors, and publishers to mechanise the process of review in publishing. Currently, Bench>Press works with a number of high-traffic medical journals, such as the British Medical Journal, the website of which also provides an excellent example of how the process of review and response can be found.7 There is a persuasive case to be made as to why this form of review and publishing is desirable for academic associations and individuals involved with publishing. The speed of review and the possibility for not being tied to a publication date need not detract from the importance of a publication.8 In contrast, Rohe
(1998) suggests that standards within academia will not easily yield to
the values of electronic publishing. Indeed, Ruhleder (1995: 193) notes
that, ‘materials presented in electronic form are often granted an undeserved
authority because of the "scientific" objectivity attributed to the medium.’
However, this possibility does not lend credibility to the argument that
such standards are inherently valuable. Instead, the following section,
‘how to thwart prose’, aims to establish further merits to electronic publishing
via a refutation and rejection of those arguments that claim e-text does,
indeed, entail a loss of something(s).
How to thwart prose The claim about
aesthetics
The stronger reaction to such claims is to note them as being reflective of sentimentality for tradition rather than a critical theorising on the aesthetics of book reading. Certainly, there might be something aesthetically pleasing about reading a printed book, just as there is something uniquely aesthetic about handwriting. However, the aesthetic experiences are interchangeable: a computer aesthetic can replace a printed aesthetic. The desire to open a book does not exist for some inherent quality or aesthetic of book opening or reading. It is replaceable with the aesthetic of, say, disk loading or booting-up. It can be conceded that, still, with the emergence of e-text there is a demise of the art of handwriting. However, art is morphic by nature and it might be expected that the movement of fingers on a keyboard can entail a rhythmic, creative aesthetic experience which is also pleasurable.9 Arguably, touch-typing has many elements which make it a creative and aesthetically pleasing activity in itself, beyond what is written on the screen. The sound of a tapping keyboard can evoke as much aesthetic content as a pencil scribbling along a page. Indeed, the breadth of digital, computer art that exists today strengthens this idea. Thus the value of text associated with handwriting seems contingent and its manifestation as pen and paper is arbitrary, as was its manifestation as quill and ink or hammer, chisel or slate.10 Granted, this does not seem to be the case in some languages such as Chinese, where the importance of creating the written word is inextricably tied to it being hand-written. For some, such writing is more similar to painting than to writing. But this only reinforces the artistic, non-literal importance of writing, which does not appear lost in e-text, merely altered. Indeed, Coniam (1992) is critical of such value in any case, considering it to be a case of extreme misplaced emphasis rather than richness tied to the art of writing. The claim about
learning
Nevertheless, Coniam (1992) argues that the transition from pen and paper to keyboard and screen changes the way in which one approaches writing. Already computing has changed the way in which children learn mathematics. Coniam does not perceive this to be negative, since electronically mediated education provides the opportunity to focus upon the content of the written word rather than the skill of handwriting. As Coniam argues, this provides a greater appreciation for other aspects of text-production, such as the perception of form: ‘Keyboard and display will make composing, creating, expressing and story-telling easy and fun instead of boring and hard. "Look what I did!" will be the cry, not "Do I have to copy it over?"’ (1992). This is not to endorse a rejection of hard-work ,or to conclude that learning to write by hand is necessarily boring and that learning should be driven by computer interactivity. Rather, it is to note that there is something special about a computer-based form of learning that seems to be particularly conducive to enhancing learning, if it is used well, and that this might supplant other kinds of teaching method. From rejecting the claims to aesthetics and learning, it can be argued that e-text offers an opportunity to confront traditional methods of producing and engaging with text that are innovative and beneficial. McAdams and Berger argue that this can be the case for a wide range of texts, stating that: There are further levels of loss that have been alluded to in this analysis, though they are of a somewhat different nature. This (sub)text will be described as the disappearance of history, though it derives from other kinds of loss that have also been omitted. Loss of content
Consequently, word and image are re-negotiated through e-text, but this negotiation does not lead to the dominance of image, as might be the impression based upon surfing the commercial or public-relations websites. Rather the re-negotiation occurs through the dominance of abstraction, non-images and non-words - no less symbolic, but codified differently - an Esperanto of binary, html, and the written word as image. The leading websites (insofar as challenging the notion of textness) are not those with the most exciting interactive, flashy graphics. Indeed, the notion of interactivity has very little bearing upon the problematisation of text. It is, as Sewell (1992) notes, a process of textualisation in all aspects of text creation.12 The author, reader, publisher and, notably, the text itself, coalesce with an ambition of re-representation. Loss of data
The loss of data is encountered by most world-wide-web users in the following message: "Error!...404 Not Found". This iconic HTML message is displayed whenever a page is no longer archived on the server to which the Uniform Resource Locater (URL) is pointed. It is, perhaps, comparable to arriving at a person’s address and finding that the house is no longer there. The loss of data encountered when receiving this message necessitates that it is not simply quality that cannot be found. Rather, it is also that the e-text and all of its information or data is temporal, contingent upon the location and outlook of the host. This is particularly relevant in respect of web-based texts. Within academia, electronic journals are located increasingly within university servers rather than publishing house websites, though the university website is a frustratingly unstable entity (and it is not clear that the domain of publishing houses offers any greater stability). Frequently, journals are lost, no longer published, or simply moved to another location without reference or mention – even to the current readership. For the prospecting reader, endeavouring to understand what has happened to any such publication becomes insufferable. The problem is accentuated by enthusiastic academics who wish to set up their own e-journal or resource of articles, but do not register their publications with archiving bodies or international registers. The work might be critical for the discipline to which it speaks, but it exists only for as long as the servers are active. When the server or hosts move, the work is lost. One might respond by suggesting that efficient linking and communication will ensure that significant works are not lost. Indeed, print copies will still exist, as users will tend to print out the work. However, accepting Spinello’s (1999) conclusions, it might be the case that linking will be insufficient as it is not clear that all kinds of linking will be morally or legally justifiable. As Spinello explains, the saturation of legislation surrounding the use of the web may collapse any possibilities for such links for the good of the reader. Something as simplistic as ‘deep-linking’ has given rise to significant legal disputes. Spinello describes the case between Ticketmaster and Microsoft, where one of Microsoft’s sites ‘Seattle Sidewalk’ (a recreational guide): Loss of history
However, electronic communications offer a degree of immediacy (speed) and anonymity (and even intimacy) that makes easier the time and self-image loss that is risked by entering into such interactions (Sewell, 1992). Arguably, writing an email does not require the same level of self-commitment than does letter writing. For this reason, it offers the opportunity to be bolder with one’s correspondence. In response, there might be a trade off for this liberating technology. The greater speed of communication is negated by temporal presence of such information. This claim is not based upon the physical presence of email or lack of it. Rather it suggests that the magnitude of email that the average daily user receives and sends creates a greater difficulty when it comes to managing this correspondence. Additionally, this volume of contact makes it far more difficult to maintain a record of one’s correspondence, thus reducing the depth of communications. In this sense, I suggest that electronic communications are becoming out of control’ in a way that refutes Bey’s (1997) idea that the most out of control method of communication is the postal service (snail mail). We are misled into believing that the current status of email is an indication of how the future will look. Already, email is becoming overcome with spam and the volume of email lists further adds to the improbable ability to engage with text in any in-depth manner. There is, then, a sense of space-time-compression (Kitchin, 1998) within cyberspace though, paradoxically, e-texters continue to lack enough time. Space-time-compression seems far too limited a description of how life in cyberspace is managed. However, the significant point is that the loss of control through email is on the part of the user, as opposed to the delivering system. For the e-texter, emails are sent and often lost, unless one keeps a record of all mails – a process that is made even more difficult by software and hardware swapping.14 One’s personal contact network is so much more vast through the web, that speed is exchanged for depth. E-texts mean that personal correspondence is not printed out in hard copy. Nobody will ever know with whom I was writing, because one day these emails will be deleted or I will have other interests and the past will not seem relevant to keep. There is no time to back-up every single email. It is too much work. The desire for the historical documenting of interactions is replaced by the desire for speed. Electronic correspondence therefore does not only replace letter writing but also conversation. Couple this technology with the hugely popular text-messaging from mobile telephones (at least in Europe) and one can observe a silencing of culture, deafened (and blinded) by the written word. From this description, it is a little clearer how the textualising of language makes it impossible to track history. A suitable analogy might be to suggest that it would be comparable to recording all of one’s personal interactions, every telephone conversation, every lunchtime chat. Such has become the obsession with text-based information. Each single interaction becomes an event in electronic correspondence. The dinner-table conversation becomes an observed and recorded ritual. Internet Relay Chat (IRC) records conversation, giving a moment of disjointed time which, when read back, seem ridiculous. Yet these moments are lost upon clicking the cross in the window, which promptly closes it and deletes the record. Memories, moments, and conversations are immortalised in the written word and, seconds later, lost. In the end, there is too much to record; too much information. Delete the email. Delete the conversation. Delete the memory. Delete history. Nevertheless, the seductiveness of speed has rendered a situation where electronic texts imply the end for the printed and spoken word. As Sandbothe explains: The possibility of
e-texts becoming the dominant medium of delivering information is alarming
specifically because it threatens enlightenment values of recording and
documenting. The obsession with preserving historical actions, biography
and autobiography are complicated by the fluidity of information within
e-text. The challenge for e-texters is therefore to ascertain how to re-define
what constitutes the making of history. The keeping of records requires
radical re-theorising. Indeed, the concept of a 'record’ might require
removing altogether. This process requires evaluating what is historically
valuable about texts and questioning what aspects of publishing are important
to preserve. From this analysis, neither hyperness nor textness seems sufficient
to demonstrate what is profound about the re-construction of text through
hypertext. Instead, one might feel a sympathy for Moultrop’s conclusion
that, ‘"Hypertext", after all, begins with that nasty four-letter word’
(2000). For Moultrop, there is a strong sense of having been cheated out
of knowing what is significant about this electronic world of mult-e-texts.
It is suggested here that the focus should be on the manner in which people
engage with e-texts, not their being ‘hyper’, but the way in which weaving
through and between texts changes an appreciation for knowledge and how
it is constructed. There is a context to e-texts that makes the paper onto
which the words (e-text) are placed socially significant. If cyberspace
is, indeed, a ‘consensual hallucination’ (Gibson, 1984: 51), then it is
because it fools users into seeing only the text, hyper or otherwise, when
the focus should have been on what is behind the text and between the lines,
the (sub)text.
Endnotes 1 In this sense, one might question whether it is a loss of orientation or a sharpening of focus that takes place through e-text. This omits the (con)text of the institution hosting the pages, but the subject of this discussion is not strictly in respect of institutional voices, but more about the inconsistency of archiving within such institutions 2 From this, it can also be seen how one of the most common terms used in Internet jargon – hyperlink – is rather erroneous. Based upon the ideas presented about hypertext, for the term hyperlink to be sensical requires there to be links that are not hyper. In terms of the web, such links do not exist. A link is hyper by definition. There are no links on the Internet – there are only hyperlinks. It is interesting to consider why it is then, that the term hyperlink is used at all, save for the accidental connotations it has with the world-wide web 3 It is relevant to note the vast communities of text-based MUDs and MOOs that run counter to this claim, though these users would seem firmly in the technophile category as it is intended here 4 This reference to John Searle’s (1980) challenge to Alan Turing’s (1950) test for artificial intelligence means to imply that WYSISWYG users are, in fact, not intelligent programmers, but merely functional symbol-translators 5 It is not even clear that there is a relationship between the hyper and the text in hypertext in the case of image-maps. Within html, the image map is simply an attribute of the image within which text is not distinguished even though it is visible. Thus, the text aspect of an image-map is synonymous with its visual aspects, such as width, height, and border size. 6 A further interesting aspect of the approach in McAdams and Berger (2001) is how its distortion of structure makes it problematic to cite the work. There is no homepage address in the conventional sense and one is left to include in the citation simply a reference to a folder. Arguably, the absence of a home page is fundamental in e-texts that aspire to disrupt linearity. Even if a reader can find their way through a text to their chosen end, it would seem important also to allow the possibility of a chosen (and thus arbitrary) starting point. However, I have not seen any single article attempt such an ambitious and conceptually problematic approach to writing. 7 To understand how the Bench>Press system functions for an author or editor, it is most useful to register (for free) and try using the interface. It is further interesting to examine the British Medical Journal from the perspective of understanding how readers’ responses provide an endless discussion board for articles. A particularly good example can be found in the recent paper by Moynihan (2003), which includes a significant amount of discussion. 8 CTHEORY is an interesting journal within cultural studies to study as an example of how ‘becoming electronic’ implies no less of a presence. 9 Indeed, it is only for the fact that typing, computing, and word-processing in general have been more associated with work than anything else that they have such non-artistic connotations. This need not remain the case with the dissolution of boundaries already taking place with PC game-playing (rather than console) and the integration of the home computer with other non-work aspects of life. 10 This kind of discourse leads into a rather nihilistic approach to aesthetics, which might require further evaluation. 11 This reference to a virtual class bears only a fleeting likeness to that conceived in Kroker and Weinstein (1996). Indeed, it might be more a sub-culture that is denoted by my commentary, which endeavours to reveal a techie culture of authors out there, that see through the Information Highway in an academic (and thus, non-commercial) sense. This culture is not one that seeks ownership or exploitation of the web, but sees that it offers a mode of communication that is approaching greater clarity as its users become more cognisant with how to handle it. 12 One might wish to draw a comparison between Sewell’s language and that of Sandbothe’s (1998) scriptualisation, which seem to be discussing rather similar ideas. 13 See the recently famed Friends Reunited. http://friendsreunited.com./ 14
A reasonable analogy for such a process would be to transfer all the data
in one’s agenda, while also keeping a track of the correspondence that
has been made – forever – with each person within its contents
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